Lucid University Campaign
Lucidity Festival has built a strong 4-year track record of rich offerings within the Lucid University, both at the annual April event and around Santa Barbara throughout the calendar year. I had the opportunity to help create brand and style guide along side marketing team. We orchestrated a campaign to introduce each course week track through print, social media and web platforms.
Various print, social media and web graphics promoting 5 courseweek intensives.